What is an AI chatbot? Why are chatbots important?

Simply put, a chatbot is a software application that automatically imitates human conversations. These chatbots are often deployed by businesses on websites, apps, and social media platforms to engage with customers. Online chatbots are largely used to automate sales and customer service communications.

An AI chatbot is a chatbot that is powered by advanced technologies such as artificial intelligence (AI) and machine learning. AI-based chatbot applications like Kapture Chat leverage natural language processing (NLP) engines to accurately understand customers’ unique queries and requests and provide them with contextual resolutions.

Our conversational AI platform helps companies provide a cost-efficient alternative to staffing massive numbers of support agents and expensive call centers. Conversational chatbots can help you:

• Automate customer interactions and internal communication at every level
• Reduce operational costs significantly
• Engage with customers from anywhere, in any language
• Attend to multiple leads and customers at the same time
• Get complete visibility on all the metrics related to customer interactions

You can deploy our chatbot app across any platform of your choice to automate repetitive customer interactions while you focus on important matters.

Use Cases of an AI chatbot?

You can think of AI chatbots as virtual assistants who can help you with any task. By integrating a chatbot into a website or leveraging a chatbot app can help you automate customer interactions - both in sales and customer service.

Use Cases of AI chatbots in customer service:

• Ticket management - Kapture's AI chatbot can respond to customer requests and queries instantly with contextual responses, making ticket management a cakewalk.
• Order management - You can count on our online chat platform to assist customers with order placements, order cancellations, returns, etc easily without any agent interaction.
• Appointment management - Let customers schedule reschedule or cancel appointments through an AI chatbot, effectively freeing up your precious time.
• Upsell and cross sell - Kapture online chat can recommend related products or services to customers based on their purchase preferences, history, etc.

Usecases of AI chatbots in sales

• Enquiry management -Kapture's AI chatbot can greet your customers and provide answers to their enquiries without any hassle. 
• Qualify leads - You can easily qualify, segment and prioritize leads with advance conversational AI in place.
• Appointment bookings - An NLP-based chatbot like Kapture Chat can help your customers through their queries as well as assist them in booking appointments within the chat itself.

These are just a few of the chatbot usecases. The real-world applications and use cases of an AI chatbot are endless.

What are the best features of Kapture’s Pharmaceutical CRM?

Rule-based chatbots operate based on pre-set rules and triggers. They are not flexible in nature and can only manage simple, basic interactions. Conversational chatbots are AI-powered virtual assistants or digital support agents that facilitate seamless interaction experiences. As opposed to rules-based chatbots, conversational AI chatbots are capable of:

• Accurately recognizing user intent
• Hold a natural conversation
• Understanding misspellings, grammatical errors, etc
• Improving itself every day
• Interacting in multiple languages
• Providing contextual responses and resolutions to customers

Conversational AI is an emerging technology that allows machines to understand, process, and respond to users (or customers) in a human-like language. By leveraging deep learning and natural language processing (NLP), the machine can elevate user experiences into something phenomenal.

With an AI chatbot such as Kapture Chat in place, your customers will no longer feel the frustration they feel when they interact with primitive chatbot solutions. Thanks to these differentiating features, conversational AI chatbots can provide greater user experiences round the clock.

AI chatbot for industries

Conversational AI is industry-agnostic. Cognitive chat bots such as Kapture Chat can be deployed across enterprises of all sectors:

• Chatbots for e-commerce: Kapture’s AI chatbot can be leveraged by any online company. E-commerce, for instance, is largely dependent on conversational AI to manage their sales and customer service.
• Chatbots for travel industry - Whether you’re a travel agency, an airline firm or an enterprise in the hospitality sector, you can leverage conversational AI to woo your customers.
• Chatbots in banking - Enterprises in the BFSI space such as banks, insurance companies and other fintech firms can deploy an online chat suite to automate customer-focused processes such as account creation, etc.

AI chatbot can be leveraged by enterprises of all industries, irrespective of the size of the company. Book a short demo with Kapture Chat to understand how conversational AI can add value to your business.